標題: Highlight unique selling points Three years ago [打印本頁] 作者: mebrokenheard11 時間: 2024-3-11 15:33 標題: Highlight unique selling points Three years ago Some pins only receive the desired attention days or months later, others suddenly pop up again after a year or longer, for example if they are seasonally relevant. Checking too often will not provide you with the data you want and reflect the actual success of your profile. Use and collect measurable information and data from Pinterest metrics to regularly improve your strategy. #4: Test your content mobile More and more people are using Pinterest on their mobile devices. That's why you should not only optimize your images for the desktop version, but also test how they look on tablets or smartphones.
You should also look at the mobile version of your website and answer a few questions: Do the India Car Owner Phone Number List images you created for your content also appear in the mobile version? Are images displayed cropped or, if present, text cut off? Are your images “pinnable”? Do your social sharing buttons appear and do they work properly? Pin directly from the Pinterest app: Test in advance whether this works on your website! For everyone who has already pulled out their smartphone: With Seocracy, pinning works directly from the app Do your customers find your USPs (unique selling points) in the conversion header? Or at least when scrolling on the homepage? If not, you are in good (or better: bad) company, because many online shops and websites do not mention any USPs.
But that doesn't do them any favors: If you don't stand out from your competitors, you'll have a hard time attracting customers. the then The Reach Group (TRG) published a study on the conversion header (i.e. the head area with USPs and seals of quality) - with some shocking results. When examining 100 online shops from various industries, the marketers found, among other things, that: 50% of the online shops examined did not mention any USPs at all Only 10% of the shops with unique selling points positioned them in the head area of their website. How the use of USPs in e-commerce has developed since then needs to be examined in detail.
